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August 2007 Creating Devoted Customers
"Moments of truth" was first coined by Jan Carlzon when he set out to create a customer-focused culture as president of the Scandinavian Airlines System (SAS). For Carlzon and other great service providers like him, “moments of truth” included every detail—even coffee stains. READ THE FULL STORY

Creating "Major League Memories" Client Spotlight: San Diego Padres
Learn how this Major League Baseball club created an experience where employee passion and defining customer moments converge to create "Major League Memories." LEARN MORE

Leading at a Higher Level
Ken Blanchard, the founding associates, and consulting partners of The Ken Blanchard Companies have brought together for the first time everything they have learned about leadership for the past 25 years! LEARN MORE

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