Ignite! Newsletter Each month ignite! explores a different topic designed to help HR, L&D, and training professionals improve productivity, employee engagement, and customer retention by exploring best practices in management training and leadership development. Start Your Subscription Subscribe today to start receiving your free montly issue of our award winning newsletter Ignite! October 2014 Employee Motivation: Focus on Process Instead of Results Managers often miss the most important part of performance management conversations by focusing only on results and accountability, says Susan Fowler, author of the new book Why Motivating People Doesn't Work ... and What Does. Fowler recommends that managers shift their focus from holding people accountable for results to looking at creating the type of environment where people will take on the responsibility for those results themselves. "There is a huge difference between seeing your job as holding people accountable for results versus helping them to be accountable. "People want to be accountable. They want to make a contribution and do the right thing. If you, as a manager, find yourself having to hold people accountable, there is a breakdown in the process and in the way that goals, metrics, and the work environment have been defined." Explore the October 2014 Issue of Ignite! Ignite! Featured Article Archive Read featured articles from past issues of the Ignite Newsletter.